How Marketing Automation Can Improve the Efficiency and Personalization of Your Campaigns

[vc_row][vc_column][vc_column_text woodmart_inline=”no” text_larger=”no”]Marketing automation is an essential tool for any business looking to improve the efficiency and personalization of their marketing campaigns. Marketing automation helps save time and resources and allows for greater campaign personalization and better measurement of results. In this article, we’ll discuss how marketing automation can improve the efficiency and personalization of […]

How to Increase your Organic Reach on Facebook

Organic reach is the number of people who see your content on Facebook for free. In recent years, brands have seen their organic reach decrease mainly due to three factors: More content: with more than 2.8 billion monthly active users sharing on average 1.55 posts per day, there is a greater flow of content in […]

Web Design and User Experience (UX)

Many clients come to our agency with the desire to improve the performance of their websites and often ask the same questions: Why is my bounce rate so high, or the percentage of abandonment without interaction with page? and Why do I get complaints from users who can’t find what they are looking for? Well, […]

The importance of having active Social Media

If you have a business of any kind and you want to make it known, having a continuous communication with your audience is essential. It is the way to be known and to eliminate distances with that potential customer who, in today’s interconnected environment, can be just around the corner or anywhere else in the […]

An Email to increase sales

Mailing has become the most reliable option offered by the digital world to promote our company, products or services. This Digital Marketing tool gives that little push to increase popularity and sales. Let’s remember that only in 1971, Ray Tomlinson sent the first e-mail and since then and until 2014 it was the most used […]

The King Always Has Competition

[vc_row][vc_column][vc_column_text text_larger=”no”]We all know that content is king, and the Internet is an inexhaustible source of content. Therefore, as entrepreneurs we must bet on good, fresh, and useful content so that our businesses stay afloat above the Dead Sea of content without substance where competition lurks hidden underneath. Some consider that content is only text, […]

SEO Is the Keyword for Promoting Your Company

[vc_row][vc_column][vc_column_text text_larger=”no”]In a recent survey carried out by specialists in online marketing, 64% of those interviewed considered that SEO is becoming more effective, and the other 36% felt that it is gaining significant importance, no doubt something that companies must take into account and include in any marketing strategy. And it’s that any company or […]

Branding: Much more than a logo

[vc_row][vc_column][vc_column_text text_larger=”no”]Branding, whose origin goes back to the year 2000 BC involving the physical marking of cattle, took hold during the industrial revolution when brands were basically just a logo and a way of introducing products to the world. By the time of the Second World War, branding was no longer just creating a logo; […]